Website Logo Best Image Format – PNG, JPG, SVG?

You can create logo in several image formats such as jpg, gif or png. However, the PNG and SVG formats are the most common [RD].

To get an inspiration, let’s check the image format used for logos on websites of top global brands.

For verification of below examples, please watch the video here. → Watch Video Tutorial.

• Squarespace logo is in SVG format.

• Zoom uses PNG format for the logo.

• Cigna logo is in SVG format.

• Logo of Google Meet is in PNG format.

• Sprite website uses logo in PNG format.

• Toyota logo is in SVG format.

• Snackworks uses logo in GIF format.

• Apple logo is in SVG format.

• Logo of Paypal is in SVG format.

Dozro Services: Check Price for Creation of Favicon, Brand Minimalist Logo, and Small Business Website.

• Logo of Android TV is in PNG format (filesize – 20 KB). [RD]

• Wix uses logo in SVG format.

• MacDonald uses logo in JPG format.

• Doritos brand uses logo in GIF format – file size is 150 KB.

• Subway website uses logo in PNG format – file size is 3.4 KB.

• Thermos brand uses logo in PNG format.

• Pizza Hut uses a PNG logo on website.

• Adobe uses SVG logo image for website.

• Canva uses SVG image as logo on their website.

• Sylvania uses PNG logo image.

• Toshiba uses GIF logo.

• Hitachi uses PNG format for logo image.

• Google uses PNG format for logo.

The logo on this Dozro website is in transparent PNG format.

I can conclude that PNG and SVG are the two most popular formats for website logo image.

More Resources

• You may also be interested to learn about the Ideal Size for Website Logo in another Dozro article.

• Read Dozro article about ideal design and size for Favicon of your website.

• Examples of Unique Logo Design using a Single Font that is Readable.

• Website Logo: Comparison of Horizontal logo with Square Logo Design | Pros and Cons.

• Ideal Position of Brand Icon in Logo – Left, Right or above the Logo Text?

• Transparent Logo vs Logo on a Background Shape – which is better?

• Text only Logo vs Graphic Icon Logo – which is better?

• Logo Design Tips, Ideas and Examples.

• You will love to visit Homepage of this Dozro website.